Thanks, Google!

google

A special thanks goes out to Google for sending us this awesome fridge along with snacks and water to keep it stocked with! As official Google partners, The Ad Managers is proud to uphold many of the same values or hard work and innovation into our own ethos. It’s important for us to maintain that…

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Google AdWords Celebrates 15 Years!

Earlier this week, Google’s advertising segment AdWords celebrated 15 years of operations. The global company celebrated by releasing a colourful infographic of its humble 350 advertiser beginnings, milestones and where they’re at today. They touch on the global shift to handheld devices, confirming hat over half of all worldwide Google searches happen on mobile devices.…

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Google’s Specialist Challenge Now Complete

google challenge

The Ad Managers wants to take the time to congratulate Peter Elmhirst and Max Auyeung on completing their Google Advertising 5 Specialist Challenge. As a Google partner, we strive to have the most up to date training in the industry. The challenge covered a variety of different types of advertising, offering up exams after a number of written…

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What Google’s Latest Update Means For You

As more people are using their mobile devices and tablets as their primary device for internet access, Google is hoping to change the way we search with their next update. On April 21st, Google will be changing their algorithms in a move that will see the search rankings for non-mobile friendly websites drop when the origin of…

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How Fresh Content Benefits Your SEO Ranking

Why “Content is King” If you’re well-versed in SEO, or search engine optimization, you have probably heard the phrase “Content is king” kicked around. The idea behind this phrase is that in order to climb the ranks of a search engine, websites should be providing users with fresh, relevant content on a regular basis. For…

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Do Online Search Ads Help Brand Awareness?

When a business decides to use search ads it’s almost always with a direct response goal in mind. That goal may be driving new leads at a cost of $30/lead or having an 80% ROI with sales in their online store, but is that missing some of the value? Ad Nerd Jargon Dictionary Search ads…

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Google Adwords AdBirds – Happy April Fools!

Are you wondering what AdBirds is? Then you’ve been the target of one of Google’s famous April Fools Day jokes. Every year Google does something new and this year Adbirds started a bit early with our team first spotting it at 10PM EST on March 31. Adbirds appears at the top of any Adwords screen…

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